Archive for the ‘Advertising’ Category

The SuperBowl @ Home


07 Feb

Stayed home to watch the SuperBowl because I’m sick. I do miss the communal feeling of watching with a group, but I still enjoyed the game. I’d been saying for a while I thought it was Aaron Rodgers’s year, so I’m happy with the Green Bay win.

There weren’t any commercials that I loved, but I liked the “meta-ness” of the Motorola tablet commercial, and thought the VW new generation Beetle commercial was cute. I was amused that we started with an Eminem commercial where he told us he didn’t do commercials, and later we had a second Eminem commercial.

Stop Excessive Spending, but No One’s Ever Asked for a Smaller Gift


16 Dec

(More ranting against luxury car commercials.) I hate the current advertising slogans. Its like the people who write these things do not live in the real world.

Acura wants us to put an end to excessive holiday spending and buy an Acura. Perhaps they do not know what excessive means?

Lexus tells us that no one ever wanted a smaller gift. They apparently don’t have wives or girlfriends who have ever dreamed of the perfect diamond earrings.

I know I’m not the target audience, but having a slogan that actively makes me dislike you doesn’t seem like a good plan.

Surprise! It’s a 5 Year Loan


15 Dec

Luxury car commercials always annoy me to some extent- who needs real silver dust polished in to the dashboard? But around the holiday season, it’s worse.

Every we have the conversation regarding one of us buying the other a car as a gift. And the decision is- don’t do it, bad plan. Even if you can afford to pay cash for a car (which most of us can’t), does this really seem like a good unilateral decision? (Then there’s the Buick commercial where the wife gets the husband a car and he’s all happy until he sees a new Buick…)

Corporate Charity


14 Dec

It feels wrong to have a pet peeve against any kind of charitable giving, but I do. I have no problem with companies who advertise how much they have donated. I have no problems with the “for each purchase we’ll donate” programs. Its when the two are combined that I get annoyed. For each purchase we’ll donate $X (up to $XXX).

Here’s the thing, if you have a limited budget of $XXX to donate, donate it. But if you’re asking me to purchase (or do) something in order to “earn” the donation of $X, don’t put a limit on it.

100 Words On

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